The Web Tasting Menu

What Type of Website Do I Need? A Restaurant Comparison Guide

Basic Template Websites (Wix/Squarespace/Basic WordPress)

Like a basic food truck → limited and pre-set menu, basic equipment, one cook can handle everything, minimal or generic decoration.

Web Analogy → pre-defined solutions with limited modification options, basic functionalities, everything is "drag & drop" with no coding, basic shared hosting.

Ideal for → new business ideas testing the market with limited budget.

Pros: Super quick development, someone with no web knowledge can build it in one or two days.

Cons: Generic design that other sites might share, making it impossible to project as a high-ticket brand. No underlying strategy focused on brand projection to users, not very scalable or robust. If done in WordPress (org), might have security issues.

Cost: $ (Between USD 300 and USD 1,000; however, we recommend you do it yourself, it will take you a few days to adapt it.)

At Menta we do not offer this service)

Basic food truck or Fast Food picture
Basic food truck or Fast Food

Customized  Websites with libraries (Webflow with Relume Library or WordPress with premium design editors)

Like home cooking → quality ingredients but known recipes, good home equipment, limited but flexible customization options, good presentation without fancy tricks.

Web Analogy → adapting components and sections from libraries; well-implemented standard functionalities; customization within predefined limits; very professional results.

Ideal for → small-to-medium businesses that need to look professional without major investment. They've already tested their market, had a basic website, but want to scale to something better, looking good, and have a budget for it, though not excessive.

Pros: Relatively quick development, doesn't require too costly an investment, and can result in a much more appealing and robust website.

Cons: No complete freedom regarding design, can't have something 100% custom, unique, with WOW effect.

Cost:  $$ - $$$ (Between USD 4,000 and USD 8,000 for approximately 5 to 10 pages, requiring around 4 to 6 weeks)

Home cooking picture
Home cooking

Custom Websites with Unique Design and Animations (Webflow, Advanced WP, or Code)

Like a signature restaurant (for special occasions) → unique menu created with a clear concept, specialized team for each area, custom-designed ambiance and decoration, memorable and unique experience, great attention to detail.

Web Analogy → Completely customized design, unique animations and interactions, custom development for specific needs, unique and memorable user experience.

Ideal for → brands looking to stand out from competition, project high-value services, projects needing differentiation.

Pros: higher conversion rates, creates a WOW effect for users, conveys a brand of much greater value, helping users understand that these are high-ticket services, and allows the brand to fulfill all its creative ambitions.

Cons: a poor balance of animations and content can result in a beautiful website that fails to communicate the message effectively or is too slow to load.

Cost: $$$ - $$$$ (Between USD 7,000 and USD 16,000 for approximately 5 to 10 pages, requiring around 6 to 12 weeks)

Signature restaurant picture
Signature restaurant

Complex Web Platforms (code with different frameworks)

Like Michelin-starred restaurants → complete gastronomic experience, large team behind the scenes, perfectly orchestrated processes, systems working in harmony, top-tier infrastructure, constant innovation.

Web Analogy → complex interconnected systems, specialized development team, robust and scalable architecture, dedicated servers, multiple integrations (APIs, databases).

Ideal for → large companies, unique platforms, businesses whose core operation is the platform itself.

Pros: scalability, potentially very high return depending on the platform's business strategy.

Cons: must necessarily consider continuous and specialized maintenance (costly).

Cost: $$$$$ - $$$$$$ (starting from USD 35.000 for a solid MVP, requiring a minimum of 8 to 12 weeks)

Michelin-starred restaurant picture
Michelin-starred restaurant